Sell a cop, win a book
Euro Crime posts this photo and a link to this article from the Daily Mail reporting that the novelist Peter James and his publisher have sponsored a police car. The Hyundai Getz bears the usual insignia of the Brighton and Hove force, along with James' name proclaiming him "No. 1 For Crime Writing."Will the officers in the car feel any compunction about arresting Mr. James should the need arise? And will this start a trend? How long before a cop slams a perp's head into a police cruiser's roof and says: "This reading of your Miranda rights is brought to you by ... "?
And now, readers, here's your chance to help answer this question. With Peter James' example in mind, give me your ideas for creative crime-fiction sponsorships. What crime writers, books, publishers and characters could sponsor law-enforcement or other services usually considered public? The top five entries will win a book from the Detectives Beyond Borders crime library, titles to be determined in consultation with the winners.
© Peter Rozovsky 2008
Labels: brands, contests, miscellaneous, Peter James




